London Dental Clinic
London Dental Clinic
WhatsApp chatbot and appointment automation for a five-branch dental chain in London
+23%Booking Conversion
The Challenge
Across five branches, call volume was so high that 12 to 15 appointment requests a day went unanswered. Reception staff were buried, and cancelled appointments turned into empty chairs and lost revenue. Anything that came in at the weekend or outside office hours was missed entirely.
What We Built
We built a WhatsApp Business API automation on n8n. Every incoming message is answered within seconds by a GPT-4o assistant that offers the right branch, date and time. A Google Calendar integration keeps all five branch calendars in sync in real time, and a 24-hour SMS reminder flow cut the cancellation rate.
The Result
In the first three months after launch, appointment capacity utilisation rose 23%. Missed calls dropped to almost zero and the chain started earning around £4,200 in extra revenue per month. Administrative load per receptionist fell 61%, freeing the team to focus on the patient experience.
I arrive at the clinic in the morning and my calendar is already full. Even a request sent at eleven at night gets answered instantly. I keep asking myself why we didn't do this sooner.
This is a representative scenario prepared to show how our services are applied inside a business. It is not a specific customer case.
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